The Difference Between Keyword Analysis For SEO vs. Pay Per Click (PPC)
Often the time that I finish a key phrase analysis project of a client, they ask me about search phrases I may not have included, or they want to find out exactly what the relative competition on the keyword phrases looks like. This takes place often enough which I thought I ought to point out to everyone that despite research for Search Engine Optimization and Pay Per Click can go in conjunction, they’re in fact totally different. Continue reading “SEO vs. PPC: The Differences” »
